Marketing QA Analyst ID93311
AgileEngine Querétaro, Querétaro, Mexico
Software Development · 1,001-5,000 employees
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About the role
The Marketing QA Analyst will review and validate outbound email campaigns, including content, targeting logic, and platform configuration, prior to deployment. They are responsible for logging defects, ensuring data integrity, and maintaining QA documentation and standards.
What they look for
Requirements
Candidates must have a bachelor's degree or equivalent and at least 2 years of experience in QA, marketing operations, or digital campaign review. Strong analytical skills, familiarity with email marketing platforms, and clear communication abilities are required.
Benefits
Full description
AgileEngine is an Inc. 5000 company that creates award-winning software for Fortune 500 brands and trailblazing startups across 17+ industries. We rank among the leaders in areas like application development and AI/ML, and our people-first culture has earned us multiple Best Place to Work awards.
WHY JOIN US
If you're looking for a place to grow, make an impact, and work with people who care, we'd love to meet you!
ABOUT THE ROLE
We are looking for a Marketing QA Analyst to review and validate outbound email campaigns before they reach customers.
MUST HAVES
- Bachelor’s degree or equivalent experience.
- 2+ years of experience in QA, marketing operations, or digital campaign review.
- Familiarity with email marketing platforms and QA workflows.
- Strong analytical eye — able to catch discrepancies in data, copy, and configuration that others miss.
- Understanding of audience segmentation, targeting logic, and suppression requirements.
- Methodical, process-oriented approach; comfortable working from checklists and documented standards.
- Clear communicator — able to describe defects precisely and escalate risks without ambiguity.
- Upper-intermediate English level.
NICE TO HAVES
- Working knowledge of HTML/CSS email rendering.
- Familiarity with Salesforce Marketing Cloud or equivalent enterprise ESP.
- Experience using defect tracking tools (Jira, or similar).
- Knowledge of AMPScript or dynamic content logic in campaign platforms.
WHAT YOU WILL DO
- Review and validate all outbound campaigns prior to deployment — including email content, subject lines, personalization, and dynamic elements.
- Verify audience targeting logic, segmentation, and suppression lists against campaign specifications.
- Confirm data integrity: validate that merge tags, personalization fields, and offer content are rendering correctly for the right audiences.
- Check all links, UTM parameters, and redirect destinations for accuracy.
- Validate platform configuration — send settings, throttling, scheduling, from name/address — against approved specs.
- Assess campaigns against brand standards, legal and compliance requirements, and messaging strategy.
- Log and track defects in the team’s QA system; communicate findings clearly to Development for resolution.
- Own QA sign-off gates in the deployment workflow — campaigns do not deploy without QA clearance.
- Review quality-related post-launch issues and feed findings back into QA frameworks and checklists.
- Maintain and improve QA documentation, checklists, and testing standards over time.
PERKS AND BENEFITS
- Professional growth: Mentorship, TechTalks, and personalized growth roadmaps.
- Competitive compensation: USD-based pay with education, fitness, and team activity budgets.
- Exciting projects: Modern solutions with Fortune 500 and top product companies.
- Flextime: Flexible schedule with remote and office options.
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