Salesforce, TargetX CRM & Communications Specialist

Salesforce / TargetX CRM & Communications Specialist

Project Identifier

SC

Client

South Carolina

Agency

State of South Carolina

Location

Onsite

Location: 514 Main Street, Columbia, South Carolina, USA, 29208.

Candidate location: Candidate must be a CURRENT SC resident. No relocation allowed.

Contract Duration

8 Months

Interview Type

Online

Visa Requirements

The candidate will have to be on an Innosoft W2.

At least 6 months of valid work authorization

(Citizen, GC, EAD, OPT-EAD, H4-EAD)

Tentative Start Date

11/09/2026

Deadline

10/18/2026

Project Overview

The Salesforce / TargetX CRM & Communications Specialist is responsible for supporting, maintaining, and enhancing the organization's Salesforce and TargetX environment, with primary responsibility for automated email drip campaigns and communications that support recruitment, engagement, and other constituent activities.

The position requires hands-on experience with Salesforce and TargetX, including TargetX Communication Planner, to create, schedule, maintain, renew, and troubleshoot automated email communications and campaign workflows.

This position works closely with functional departments, information technology staff, and other stakeholders to provide reliable, accurate, and timely communications and to support the organization's planned transition from Salesforce/TargetX to Slate CRM.

Duties/Responsibilities:

TargetX Communication Planner

• Serve as

the primary functional and technical resource for TargetX Communication Planner and automated drip campaigns.

• Create,

configure, schedule, test, deploy, and maintain new automated email and drip campaigns using Communication Planner; assist with SMS messaging as needed.

• Partner

with each department to plan, renew, revise, add, or retire campaigns based on its communication and recruitment needs.

• Build

and maintain recipient populations and communication audiences using Salesforce and TargetX data.

• Configure

communication criteria, filters, scheduling, and related business rules.

• Create,

maintain, and update reusable email templates, communication components, and campaign documentation.

• Test all

new and revised campaigns in the sandbox environment and complete quality assurance before communications are released.

• Diagnose

and resolve delivery, audience-selection, scheduling, personalization, automation, and other Communication Planner issues, including campaigns that do not reach their intended target audience; coordinate with IT or vendors when escalation is needed.

• Monitor

communication results and assist departments with evaluating the effectiveness of communication campaigns.

• Perform

routine campaign maintenance, including cleanup and archiving of outdated campaigns, templates, audiences, and related records, while maintaining standards and best practices.

Slate CRM Transition Support

• Inventory

and document existing Salesforce/TargetX drip campaigns, templates, audiences, business rules, integrations, and dependencies to support migration planning.

• Work

with departments and the Slate implementation team to translate current campaign requirements and workflows into Slate CRM requirements.

• Assist

with campaign migration, configuration review, data validation, user acceptance testing, and training to help ensure continuity of communications during the transition.

• Identify

opportunities to simplify, standardize, consolidate, or retire campaigns as part of the transition from Salesforce/TargetX to Slate CRM.

• Strong

troubleshooting and analytical skills.

• Excellent

attention to detail, particularly when managing large-scale communications.

• Ability

to understand relationships among CRM data, business processes, and communications.

• Ability

to manage multiple projects and priorities simultaneously.

• Ability

to communicate technical concepts clearly to non-technical users.

• Strong

customer-service orientation.

• Ability

to work collaboratively with functional offices, IT staff, leadership, and external vendors.

• Strong

understanding of data quality and data management principles.

• Ability

to translate business requirements into technical or system solutions.

Requirements

Education and Certifications:

• Bachelor’s Degree In Computer

Science or a closely related discipline

Required Skills:

• 3+ years

of experience working with Salesforce CRM.

• 3+ years

of experience working with TargetX.

• 3+ years

of experience with TargetX Communication Planner.

• 3+ years

of experience creating, managing, renewing, and troubleshooting automated email or drip campaigns.

• 3+ years

of experience with Salesforce reports, dashboards, objects, fields, and data.

• 3+ years

of experience troubleshooting CRM- and campaign-related issues, including data, audience, configuration, scheduling, and delivery problems.

Preferred Skills:

• Experience

supporting Salesforce and TargetX in a higher education environment.

• Experience

supporting admissions, recruitment, enrollment management, student services, advancement, or similar operations.

• Experience

with Salesforce Flow and other Salesforce automation tools.

• Experience

with TargetX forms, events, portals, or other TargetX functionality.

• Working

knowledge of HTML and CSS as they relate to email communications.

• Experience

with Salesforce data imports, exports, Data Loader, or similar tools.

• Experience

with CRM integrations and third-party applications.

• Experience

developing documentation, providing end-user training, or supporting CRM migration and change-management activities.

Benefits

Standard Employee Benefits.

50% Health Insurance Paid by Innosoft, Paid Vacation, 401K Match, STD LTD and AD&D paid by Innosoft.